About Me

Personal Image and Branding Consultant Edith Chan

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International Personal Image and Personal Branding Consultant Edith Chan

I believes a successful personal image facilitates an effective personal branding, brings out the glow and multiple facets of an individual as well as bridging the communication between people, both on corporate and creative levels.

I went through several life-changing, moving from Hong Kong to London to New York to Madrid; enthusiastic and determined to up level my life and career to have limitless success.

Since at my young age, I always had a strong drive and desire to create an experience that I wanted to live and breathe, because growing up in a traditional and strict Chinese family, if I didn’t do whatever my parents told me then, I was a bad kid.

My father disapproved with me to become a hair and make-up artist in my 20s. He criticised and discouraged me from wasting time and energy on foolish endeavours.

Whenever I shared my exciting experience or success, he always saw the lens of his own limiting paradigm, and that is the reason I never felt connected with him. Of course, in my heart, I was hoping my father would say how proud of me he was. But somehow that was never going to happen. Maybe I was wrong to even hope for it because he didn’t support and care to have a real appreciation of how far I have just come.

By the age of 23, I told my mother, I wanted to move to London to seek a significant change in my life and building the life I wished for myself. Two weeks after arrived in London, not having any network or knowing anyone, I just knocked on the door to a few famous hairdressing companies to ask for a stylist job. Amazingly, I got one to accept, and my exciting journey started to begin. 

Through my career path, I have earned my experience with numerous prestigious companies included Shangri-la Luxury Hotels, TIGI Unliever, Toni&Guy, Shu Uemura, Sanrizz, Kim Robinson Luxury Salon, in both London and Hong Kong. My duties included hair and beauty services, wardrobe advisory and image creation.

My styling profession has become an integral part of personal image and branding consultancy spanning almost 20 years.

A role of leading stylist

I oversaw stylist team for numerous fashion shows include Cartier, D&G, George Jensen, Martin Magiela, Cacharel Paris, Calvin Klein, Vera Wang, Diane Von Furstenberg, Vivian Tam, Zac Posen, Oscar de la Renta, Christian Lacroix and etc., Hong Kong Fashion Week and DEP Vietnam Fashion Week. I have also worked individually in London Fashion Week and Mercedes-Benz Madrid Fashion Week.

My Corporate Clients

I worked with an extensive range of advertising clients, included Adidas, Telefonica, HuaweiCiti Bank Plaza, HSBC, Convey Investment Bank, Pacific Place, Bonaqua, Hitachi, Phoenix property Investors, Goldion, Panta hotel, Kee Wah Bakery, Byrons Lars Beauty Mark New York, etc.

Working with high profile magazines

I have also contributed to editorial spreads in PhotoVogue Italia, Elle, Harper’s Bazaar, Cosmopolitan, Cosmo girl, Baccarat, Tatler , GQ, The Peak, Kee Magazine, Jessica magazine and many more.

Style for Celebrities

I had been invited to do the hair styling for celebrities included Leonardo DiCaprio in Hong Kong, David Beckham lookalike Andy Harmer in London, Atlético de Madrid football player, Thomas Lemarin Spain, American Next Top Model Nicole Linkletter in Shanghai, Manuela Vellés in Madrid, various leading actors and actresses.

TV & Magazines interviews

I have also been interviewed about my work by the World TV channel, Spanish TV Telecinco, Shanghai news, Madrid fashion week and Vanity Fair Magazines.

Hosting workshops and seminars in Asia and Europe

I have a strong passion for fashion, hair and beauty design artistry which has allowed me to work to stretch from Asia to Europe. I love educating and inspiring people and has taught many hair and styling seminars in the UK, Italy, China, Hong Kong, Taiwan, Korea, Thailand, Malaysia, Singapore and Vietnam. I have also been on stage presenting in front of thousands of people at events included Salon International, Alternative Hair Show,World Congress, Cosmoprof, L’Oreal & Wella.

Professional education

After gaining invaluable knowledge in the professional field, this worldwide experience has built a strong aesthetic sensibility shift in different cultures and greatly influenced my vision of style, art and fashion. With a strong foundation of hair and beauty design artistry, I decided to take my career to the next level by studying Image and fashion at the London College of Fashion, Central Saint Martins, and, Colour Me Beautiful Image Consultant Training Academy, and Mastered London.

Certified as a International Personal Image and Branding Consultant

My Mission : I believe every client is unique and like to tailor my total personal image and branding consultant services to fit each individual. By embracing an appreciation for one’s innate beauty, developing and redefining one’s personal style can transform a person’s life for the better.

Five years ago I moved to Madrid to start a family and company to expand myself creatively and professionally.

For enquiry please contact info@edithc.com / +34 654 189 358

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